We Are Valhalla Pure
Marketing Campaign
Client
Valhalla Pure Outfitters
Role
Creative Director
Copywriter
Illustrator
The Ask
In a space that is skewing more and more towards the faceless world of bottom lines, Valhalla Pure Outfitters wanted to communicate that they are the antithesis of big box stores.
The Solve
Valhalla Pure Outfitters’ biggest differentiator are their people. They’re local, folksy, and real. To highlight this, I developed a campaign featuring store owners and staff behind Valhalla Pure Outfitters, all getting outdoors and partaking in their favourite adventure activities.