We Are Valhalla Pure
Valhalla Pure Outfitters
In a space that is skewing more and more towards the faceless world of bottom lines, Valhalla Pure Outfitters wanted to communicate that they are the antithesis of big box stores.
Valhalla Pure Outfitters’ biggest differentiator are their people. They’re local, folksy, and real. To highlight this, I developed a campaign featuring store owners and staff behind Valhalla Pure Outfitters, all getting outdoors and partaking in their favourite adventure activities.